01
Eligibility before ambition
We check whether the advertiser, market and proposed deal route can access the relevant Netflix opportunity before building it into the media plan.
Pre-roll
Non-skippable video placements
Mid-roll
Context inside viewing moments
Frequency
Controls designed around attention
Completion
Reporting through video metrics
The Deebo difference
Capability with a market brain.
Platform access is only useful when it is translated into local decisions. We bring the operating model, the scrutiny and the cross-border context.
02
Creative built for completion
Non-skippable pre-roll and mid-roll demand concise creative, a clear opening and a message that earns the full view. We plan the format around that reality.
03
Frequency with a point of view
We use available frequency controls and audience logic to protect attention, rather than treating premium inventory as an excuse to repeat the same message.
04
Approval-ready operations
Strict creative and policy approval is part of the work. Deebo coordinates the handoffs, catches risk early and keeps the launch plan honest.
How we work
Make the system useful.
01
Qualify the route
Market, advertiser eligibility, deal mechanics, objective and creative requirements are checked together.
02
Shape the story
We translate the brand idea into a short-form video system with a clear role for every placement and audience.
03
Read the signal
Reporting focuses on delivery quality and video completion metrics, then feeds the wider Microsoft measurement view.
Important context
Netflix inventory is available through Microsoft Advertising deals for eligible advertisers. Formats, frequency controls, reporting and access vary by market and deal; all creative remains subject to policy approval.
The wider system
Explore the connected routes.
Next conversation